Plan and execute SEO/SMM, Marketing Database, Email, Social Media, And Display Advertising Campaigns, Measure and Report Performance of all Digital Marketing Campaigns, and assess against goals (ROI and KPI)
• Drive Inbound Leads, Qualify the Leads, Give Product Presentations to Drive Revenue Growth
• Devising strategies to drive online traffic to the company website
• Tracking conversion rates and making improvements to the website
• Delivering multi-channel campaigns across e-mail, web, mobile, and social media
• Communicate with IT, Creative and Category teams to keep Online Marketing Strategy synced with all teams
• Local SEO/ Maintain Rankings in Local Search Market (Google Pakistan)
• Develop, manage, and execute communication/content strategies via social communities in coordination with client goals
• Provide yearly performance evaluation of a team
• Tracking KPIs and producing useful reports for management